YouTube Ads

With Video ads, you can reach the right audience at scale and capture their attention. Show your ads on their own or within other streaming video content on YouTube and across Google’s network of websites and apps. Only pay when people choose to watch your ad.  

Video campaigns help you bring your business’s story to life. They engage customers in different ways, like showing ads before their favorite music video or while they're researching an upcoming purchase.

Grow your business with YouTube Ads

Start your YouTube video campaign on Google Ads

Reach the people who matter to you. 

Be seen where everyone is watching and reach the people who matter the most. Make A Video Ad. Attract New Customers. Reach the Right Customers. Pick Your Budget.

Grow your business with YouTube Ads

Reach potential customers where they're watching. Get started now – and start getting results.

Online video advertising lets you reach potential customers where they're watching. Grow your business with YouTube Ads today.

Captivate your audience with Video ads

Reach your audience

Choose who you want to see your video ads based on location, interests and more. Your video will appear before or next to related videos or in search results. Video ads can create a one-to-one communication with potential customers.

On YouTube, people can discover videos in various ways (for example, by searching on the YouTube search page, clicking suggested videos on the watch page, or choosing a video from the homepage feed). You can use YouTube to advertise more effectively to people who are searching for your product or brand.

Benefits of YouTube ads

Connect with your audience: Ads that play on or run next to YouTube videos can help you connect with potential customers in a unique and memorable way. You can be personal, share your expertise with the world, or put the camera on yourself and explain how your product or service can benefit your audience.

Reach the right audience: Reach your customers on YouTube by topics, keywords, or demographics, like "women under 35."

Create a campaign in only a few minutes: Create your Google Ads account, set up a campaign, and reach your audience.

Measure your success: Find out if you're reaching the right audience. Check your Google Ads account to track views, costs, and budget details. Visit the "Analytics" tab in your YouTube account to learn more about your viewers. For example, you can see which videos your customers are watching and for how long.