Facebook Ads
Social media is the new way to reach out to customers and market a business. There are a number of social media platforms such as Instagram and YouTube to market your business and reach out to the audience but the most popular network is Facebook, which will help drive traffic to your business.
In fact, Facebook is the biggest social network worldwide with approximately 2.8 million global monthly active users as of the 4th quarter of 2020. On average, 1.4 billion people use Facebook every day and each person spends approximately 50 minutes a day on the platform. And the most interesting statistic is that the country with the biggest Facebook audience is India. These figures and data strongly suggest that being on Facebook is a must for businesses to market themselves.
Why Facebook Ads Important
Reasons to advertise on Facebook.
Facebook is the biggest social network in world.
Facebook has 2.8 million global monthly active users.
Facebook has 1.4 billion users everyday.
Facebook users spend 50 minutes onion average and its plat forms Facebook's biggest audience in India.
Facebook ads management services were chosen by 91% of marketers.
Every Facebook ad has certain basic components which make it more effective.
The components of these ads are –
The ad image or creative
The placement of the ad
The target audience for the ad
The amount paid or bid made by you for the ad
The budget for the ad campaign
The schedule of the ad
Also, while opting for Facebook ads management and marketing services, you, as an entrepreneur, need to keep certain essentials in mind. The essentials to consider while advertising on Facebook include-
Determining the goal of the business
Identifying the target audience
Establishing a budget for the ads
Finalizing the content and image/video for the ads
Benefit Of Facebook Ads Management To Drive Traffic To Your Business
In the present times, social media marketing is a popular and highly effective way to reach out to the audience and SMM services can easily help to achieve that. Social media marketing has several benefits and businesses can take advantage of the same, especially via platforms like Facebook.
Advantages Of Facebook Ads
Advantages Of Facebook Ads Management
Helps Reach A Wide Audience
Facebook globally as the biggest social network and with 2.8 million users worldwide, there is no doubt regarding its wide reach to a global audience of all age groups.
Assists With Funnel Targeting
Facebook ads management helps provide a range of tailored buttons to incorporate into the ads with a specific call to action in sync with the objective of your business. Thus the ads help funnel targeting along with multiple engagements to its specific nature.
Provides Variety Of Ads Format
The Facebook platform provides a variety of ad formats through its paid Facebook ads management service such as that offered . In fact, for each target marketing funnel stage, the platform via its services provides a number of available options for ads along with commonly used video and image ads.
Helps Drive Traffic Directly To Website
Through the Facebook ads management services which provide several ad formats, traffic is diverted directly to your business website. Even though users visit Facebook for browsing the ads compel them to visit websites thus benefiting businesses.
Ads In Measuring Performance
Measuring the performance of the ads and gaining insight into the marketing plan through access to metrics is possible with the paid Facebook ads management services.